If you have been planning to buy an Ai+ smartphone, today is the day to decide. Ai+ Smartphone has moved its planned price hike forward, and the new prices take effect tomorrow, November 11, 2026. That makes today, November 10, the last day to pick up an Ai+ phone at the current prices.
The company had originally planned the revision for November 15. It announced on November 6 that the change will now happen four days earlier. Most models in the Ai+ range will cost more from tomorrow, with increases of up to Rs 3,000 on some variants. One model, the NovaFlip 5G, stays at its current price.
How much more will Ai+ phones cost from November 11?
The biggest jump is on the Nova 2 Neo 5G. Its 4GB RAM and 128GB storage variant moves from Rs 12,999 to Rs 15,999, a rise of Rs 3,000. The same model’s 4GB and 64GB version goes from Rs 12,499 to Rs 14,999, while the 6GB and 128GB version rises from Rs 14,999 to Rs 16,999.
The entry-level Pulse range also gets dearer. The Pulse 2 FE and the Pulse 2, both in the 4GB and 64GB configuration, move from Rs 8,999 to Rs 10,999. The Pulse 2 with 4GB RAM and 128GB storage rises from Rs 9,999 to Rs 11,499, and the 6GB and 128GB version goes from Rs 10,999 to Rs 11,999.
In the Nova 2 5G line, the base 4GB and 64GB model moves from Rs 11,999 to Rs 13,999. The 4GB and 128GB variant rises from Rs 12,999 to Rs 14,499, and the 6GB and 128GB version goes from Rs 13,999 to Rs 14,999.
Higher up the range, the Nova 2 Power 5G moves from Rs 15,999 to Rs 16,999 in its 6GB and 128GB version, and from Rs 16,999 to Rs 18,999 in the 8GB and 128GB version. The Nova 2 Pro 5G rises from Rs 16,999 to Rs 17,999 and from Rs 17,999 to Rs 19,999 across its two variants. The top-end Nova 2 Ultra 5G goes from Rs 18,999 to Rs 20,999 and from Rs 19,999 to Rs 22,999. The company notes that the Power 5G prices include bank offers.

Why Ai+ moved the price hike forward
According to the company, demand for its phones has been stronger than it projected. Sales crossed its initial estimates, and existing stock ran out sooner than planned. The fresh inventory it is now buying comes at higher memory and component costs, and the company says the revised prices reflect that updated cost structure.
The timing is notable because the hike lands right after the festive season, when many buyers are still shopping for upgrades. Ai+ is a young brand in a crowded budget and mid-range market, where a difference of Rs 1,000 to Rs 2,000 can push a buyer toward a rival phone. By announcing the change in advance, the company has given buyers a short window to lock in the old prices.
What buyers should check before ordering today
- Check availability first. The company says the old prices apply only while stock lasts, so a model that is already sold out cannot be bought at the old rate.
- Compare variants, not just models. The increase differs by variant, so the same phone can cost Rs 1,000 more in one configuration and Rs 3,000 more in another.
- Look at the final checkout price. The Power 5G prices include bank offers, so the amount you actually pay may differ from the listed price.
- The NovaFlip 5G is unchanged. Its 8GB and 256GB version stays at Rs 49,999 even after November 11.
About Ai+ and NxtQuantum OS
Ai+ Smartphone is the consumer brand of NxtQuantum Shift Technologies, a deep-tech Indian company founded by Madhav Sheth. Its phones run NxtQuantum OS, which the company describes as India’s first sovereign mobile operating system. The brand positions itself on clean software with no preloaded bloatware, long battery life and accessible pricing.
The price revision is the first major test of how much room the brand has to pass rising component costs on to buyers. Memory prices have been climbing across the industry, and several phone makers have warned that costs are rising. For Ai+, the question now is whether buyers who missed the old prices still see value in the new ones.
FAQs
When do the new Ai+ prices take effect?
The revised prices apply from November 11, 2026. The company had originally planned the change for November 15 but moved it forward.
Which Ai+ phone sees the biggest price rise?
The Nova 2 Neo 5G in the 4GB RAM and 128GB storage variant rises by Rs 3,000, from Rs 12,999 to Rs 15,999.
Is every Ai+ phone getting more expensive?
No. The NovaFlip 5G stays at Rs 49,999. Every other model in the published list costs more from November 11.
Why are Ai+ prices going up?
The company says demand beat its projections, stocks ran out early, and new inventory is being bought at higher memory and component costs.
Can I still buy at the old price today?
Yes, November 10 is the last day at current prices, subject to availability of the model and variant you want.
For buyers eyeing an Ai+ phone, the message is simple. The old prices end tonight, and from tomorrow the same phone will cost up to Rs 3,000 more.
