In a significant development for the Indian FMCG sector, the Uttarakhand government has made a significant decision to suspend the licences of 14 products sold by Patanjali Ayurved and Divya Pharmacy, owned by Baba Ramdev on March 23, 2023. The move came after a series of inspections at various manufacturing units of the company revealed non-compliance with certain regulations. This action, detailed in an affidavit presented to the Supreme Court, reflects growing concerns over repeated violations of regulatory standards, particularly relating to misleading advertisements, under Rule 159(1) of The Drugs and Cosmetics Rules, 1945.

Background

Patanjali Ayurveda Limited is one of India’s leading Fast-Moving Consumer Goods (FMCG) companies, known for its wide range of ayurvedic and natural products. Founded by Baba Ramdev in 2006, the company has grown rapidly over the years and now boasts a market capitalization of over $15 billion. With a strong focus on traditional Indian practices and organic ingredients, Patanjali has captured a significant share of the Indian consumer market. However, this success has not come without controversy. The company has faced allegations of making unsubstantiated health claims and violating regulatory norms in the past.

Understanding the Suspension

The suspension of these licences is a response to alleged breaches committed by Patanjali Ayurved and Divya Pharmacy. These include the promotion and sale of products with misleading claims, which could have serious implications for public health and safety. The government’s move underscores a commitment to upholding stringent regulatory standards in the pharmaceutical industry.

List of Suspended Products

The 14 products affected by this suspension include Swasari Gold, Swasari Vati, Bronchom, Swasari Pravahi, Swasari Avaleh, Mukta Vati Extra Power, Lipidom, Bp Grit, Madhugrit, Madhunashini Vati Extra Power, Livamrit Advance, Livogrit, Eyegrit Gold, and Patanjali Drishti Eye Drop.

In response to these actions, the Uttarakhand government has taken legal steps, with the drug inspector filing a criminal complaint against Baba Ramdev, Acharya Balkrishna, Divya Pharmacy, and Patanjali Ayurved Limited under sections 3, 4, and 7 of the DMR Act. This underscores the seriousness with which regulatory bodies are addressing alleged violations within the pharmaceutical sector.

Apology and Implications

The State Licensing Authority (SLA) has expressed regret and offered an unconditional apology to the Supreme Court for any unintentional non-compliance with its directives. The affidavit submitted by Dr. Mithilesh Kumar, the joint director of State Licensing Authority, highlights the personal and professional ramifications of this matter, emphasizing the potential impact on the SLA’s career and family.

Context and Public Health Concerns

This development occurs against a backdrop of broader public health concerns, particularly amidst ongoing efforts to combat the COVID-19 pandemic. The Indian Medical Association (IMA) has raised objections to Patanjali’s campaign against the COVID-19 vaccination drive and modern medicine, which has further escalated the legal and public discourse surrounding these issues.

Conclusion

The Uttarakhand government’s decision to suspend licences for 14 Patanjali products marks a significant regulatory action aimed at upholding industry standards and ensuring consumer protection. This development underscores the importance of transparent and compliant practices within the pharmaceutical sector, especially in relation to product claims and public health messaging.

This article provides an in-depth analysis of the recent developments surrounding Patanjali Ayurved and Divya Pharmacy in Uttarakhand, shedding light on the regulatory, legal, and public health implications of this suspension. The evolving nature of this story underscores the importance of accountability and compliance within the pharmaceutical industry, particularly in relation to product quality and advertising standards.